A bursting soul, an honest ethics and an eye always aimed at the future, Simon Porte Jacquemus has made fashion a democratic product, which not only dictates, together with a few others now, the most followed trends, but has given life to a completely new way of conceiving its social impact. Its genuine dialogue with an audience of more than 3 million followers has become one of the main Brand values of what we can define, without too much delay, one of the hottest maison in recent years. And it is precisely in this, now iconic, way of communicating that he has given many the opportunity to fulfill their dream by doing good and helping research.
Visualizza questo post su Instagram
Jacquemus will be from today, Thursday 28 January until next 31 January, one of the prizes offered by Sidaction. What is it about? Sidaction is an association that funds scientific research programs on HIV / AIDS, as well as prevention and support projects for people living with HIV. Chaired by Professor Françoise Barre Sinoussi, winner of the Nobel Prize for Medicine in 2008 for the co-discovery of HIV, Sidaction has always teamed up with exceptional partners from the world of fashion, such as Jean Paul Gautier, who is ambassador. In particular, the auction, of which one of the prizes is Jacquemus, is called Fashion For Sidaction. This exceptional auction will bring together the largest creative houses and offer many prizes, including the experience of entering the showroom with Simon Porte Jacquemus himself to co-create a personalized Jacquemus bag.
The communication, made on the Jacquemus profile a few hours ago, has already gathered thousands of participants who would do anything to win such an unprecedented experience. Jacquemus and his team of designers, in fact, will open the doors of the French showroom for an exceptional workshop aimed at creating a made-to-measure Jacquemus bag. The winner will be able to choose from the most iconic Jacquemus models, materials, prints and colors, as well as spend a day in the company of Simon and his team, being inspired by the wonderful environment of the brand’s headquarters. A dream come true for many and a help that, let’s never forget, could change the lives of many others.
For any other details click here