It is on the occasion of the 59th International Art Exhibition – La Biennale di Venezia that Louis Vuitton takes sides in favor of the protection of its priceless artistic and cultural heritage. The French brand has in fact proposed numerous initiatives to celebrate and support the contemporary art of the Serenissima with a series of works and the renewal of partnerships with local foundations that are involved in preserving the treasures of Veneto.
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- Apollo, Apollo
Venice, a city where history and art constantly intersect with an increasingly innovative idea of progress, has for years now become the territory for Vuitton to start from to preserve art in its purest and most contemporary sense. In fact, since 2013, Vuitton has been present in the city with the Espace Louis Vuitton Venezia, part of the “Beyond the Walls” program curated by the Louis Vuitton Foundation. The space has conceived and hosted a series of exhibitions dedicated to leading names in contemporary art and architecture, and this year will present Apollo, Apollo a work created by Katharine Grosse. Created specifically for the Espace Louis Vuitton Venice, in a black space that largely covers the floor and wall, Apollo, Apollo offers the image of the artist’s hands printed on a metal mesh designed to challenge the perception of reality and the illusion of visitors.
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- Ca’ D’Oro
But that is not all. Louis Vuitton, supporting Venetian Heritage, will contribute to the renovation and restoration of the Ca ‘D’Oro Museum with a donation. Finally, from April 20 for a limited period of time, Louis Vuitton will restore, bringing them back to their original splendor, a series of historic newsstands in the city. The newsstands will host, in addition to the usual sale of newspapers and periodicals, the complete collection of Louis Vuitton Travel Book, Fashion Eye and City Guide editions.