J’adore, besides being one of Christian Dior‘s favourite exclamations, is the legendary fragrance of the French maison of the same name. This fragrance was created in 1999 precisely to pay homage to Monsieur Dior’s passion for flowers. Over the years, from Charlize Theron to Grace Kelly, Marilyn Monroe and Marlene Dietrich, many icons have been associated with this perfume. This year, however, a new, even more innovative formula comes to life.
This new fragrance by Dior is called J’adore Parfum d’eau, a concentrate of water and flowers, an unprecedented and unique version. This new perfume, like a bouquet, diffuses a very fresh fragrance of flowers, from jasmine glandiflorum and sambac to Chinese magnolia. J’adore Parfum d’eau is a long-lasting perfume with natural vibes, a totally innovative formula. One of Dior’s classics is reinvented and even more amplified by its watery base.
The bottle of the new fragrance from the house of Dior, launched in 2022, also takes on a new look. The famous bottle comes in a new shade, opalescent white – reminiscent of the velvety caress of flowers – and is embellished with a gold collier.
J’ADORE PARFUM D’EAU, THE NEW DIOR FRAGRANCE