Once again the world of fashion meets music and heritage merges with innovation in an extraordinary collaboration between Jean Paul Gaultier and the talented Nigerian singer Burna Boy. The historic French Maison worked closely with the artist to rework the brand’s iconic eyewear, creating an exclusive collection that embodies the bold and unique spirit of both.
Burna Boy, known for his innovative music and distinctive style, personally selected favorite eyewear models from the 1990s from Jean Paul Gaultier‘s vast archive. These glasses have been reinterpreted in four colorways, offering a contemporary twist on the vintage aesthetic.
The collection is also inspired by Burna Boy’s latest album, “Love, Damini,” and features unique details such as the heart-shaped steel ones on the sides, specially chosen by the artist. These distinctive details give the glasses a romantic and playful vibe, reflecting the eclectic character of both protagonists.
THE GLASSES FROM THE COLLABORATION BETWEEN JEAN-PAUL GAULTIER AND BURNA BOY
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- JEAN
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- JEAN-PAUL GAULTIER X BURNA BOY
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- JEAN-PAUL GAULTIER X BURNA BOY
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- JEAN-PAUL GAULTIER X BURNA BOY
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- JEAN-PAUL GAULTIER X BURNA BOY
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- JEAN-PAUL GAULTIER X BURNA BOY
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- JEAN-PAUL GAULTIER X BURNA BOY
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- JEAN-PAUL GAULTIER X BURNA BOY
The eyewear advertising campaign was shot by Marcin Kepski, a photographer known for his highly expressive style. The set design, curated by Daughter of Lama, was inspired by the iconic music videos of the 1990s, creating an engaging environment with nostalgic appeal. Thus, the combination of fashion, music and visual art captures the essence of the collaboration and brings out the talents of both creators.
To present this exclusive collection in style, Burna Boy organized a unique party at Jean Paul Gaultier’s headquarters, involving some of its selected fans through a social media contest. This exclusive event was a prelude to the artist’s recent tour, showcasing his passion for fashion and his collaboration with Jean Paul Gaultier.
The eyewear collection, the result of the extraordinary collaboration between Jean Paul Gaultier and Burna Boy, was officially launched on June 2. The eyewear can be purchased on Jean Paul Gaultier’s official website (www.jeanpaulgaultier.fr) and at selected authorized retailers.
This unique collection is a testament to the fusion of Jean Paul Gaultier’s heritage and Burna Boy’s creativity. The eyewear represents a marriage of style, innovation and a hint of romanticism, paying homage to the fashion of the 1990s with a contemporary twist.
Images courtesy of Jean-Paul Gaultier