Chiara Ferragni Brand’s new headquarters comes at a time of major expansion for the brand founded in 2013 by Italy’s No. 1 digital entrepreneur. One thousand square meters that tell in every corner the desire to realize an ever-growing dream. The brand new headquarters is enlivened by the light coming in through the large windows, creating games of perspective thanks to its horseshoe shape.
The office is divided into three large spaces: the first is dedicated to the display of Chiara Ferragni Brand clothing, accessories and beauty collections. The presidential offices and two large meeting rooms are also located here, all featuring Ibfor signature furniture. At the entrance to the showroom shines a glittered desk with the iconic eye logo made by Ibfor, framed by the rose-colored arches of the walls and behind which Chiara Ferragni Brand garments are displayed.
The second space, mirroring the first, is the beating heart of the brand; in fact, the offices of the team and designers of the style office are located here. Marble, golden details and the color pink as the undisputed protagonist on the walls – which has always been in the DNA of the Chiara Ferragni Brand world – contrast with the white furnishings by Novamobili, the brand chosen for the designer closets in the offices and for the warehouse/closet area. The doors, handles and frames that divide all the spaces in both the offices and the showroom area are signed Tecnomat while the electrical plates and switches are Bticino.
The third space is dedicated to dining and break times: the Scavolini kitchen. Featuring a long marble countertop that includes the sink and an induction cooking area, the kitchen is illuminated by small LEDs and consists of concealed wall units in which the oven and refrigerator are placed.