People - January 17, 2019

#TENYEARSCHALLENGE: the latest Instagram’s viral battle

That the challenges were the favorite Instagram‘s hobby was already well known, but the fact that everyone accepted to flash up the effects of the passage of time on our life has really amazed anyone.

The #tenyearschallenge is going viral on social media and, maybe for once, we have all answered. The challenge consists into posting pictures of ten years ago on our IG accounts and the ways in which it was experienced by celebrities and not are really many and different.

Not only a way to show how style, look (and in some cases the connotations) have changed over time, but also a way to tell the story of how a decade deeply modifies some of us. Who had nothing and realized his/her dreams, who has overcome important battles, who made up a family and who among successes and failures is ready to challenge what the future will bring.

Many Hollywood stars (as well as us mortals) have told and have revealed sides of their lives that escaped even the most updated tabloids. Once again a simple post had an intimate and romantic twist that made the battle more interesting than expected. From Caitlyn Jenner to Nicki Minaj, Reese Witherspoon and Jennifer Lopez, Madonna and Tyra Banks, and then Kate Hudson, Jessica Biel, Winnie Harlow, Anne Hathaway, Janet Jackson and many others … in short, no discounts have been made and even though for years we have not missed a detail about the others’ look and private life, reviewing them and ourselves always get us weird.

View this post on Instagram

🤪😅

A post shared by Barbie (@nickiminaj) on

Also Chiara obviously joined the challenge, telling the beginnings of a career that changed her life forever and without the fear of showing herself as a determined girl full of dreams.

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#10yearchallenge This was me in 2009, the year that changed my life forever. I was 21, studying international law at Bocconi university, living in a 40 square metre studio apartment in Moscova and working part time as a model. I was investing all my money in designer bags and travels and dreaming to find my way into the world and becoming someone inspiring. I had a thing for Balenciaga bags and eyeliner. I was already posting my life on the Internet, especially on Flickr, and was already facing trolls and haters trying to put me down. Then, in October 2009, I decided to buy my first real camera (see picture n.9), start my own blog, @theblondesalad and, step by step my whole life changed. To the young 21 year old Chiara of 2009 I would wanna say this: It’s ok to not having it all figured out and understand your life little by little, It’s ok to not feel good 100% of the times and It’s very wise to enjoy the dark moments too because they’re part of the process. Enjoy the journey to whatever you’re doing younger Chiara, and always keep in mind that If you follow your heart, you’ll never make mistakes. And to all the people that will tell you “Nobody’s gonna remember your name in 6 months” in these years.. Oh well, in 2019 you’ll be able to smile back at them and tell them they were fucking wrong ✌🏻

A post shared by Chiara Ferragni ✨ (@chiaraferragni) on

Not everyone has obviously reacted in the same way, maybe due to a few wrinkles too much to hide? Or maybe an invitation to consider time as something that actually leaves our true essence unchanged? We can not answer these questions, but we can say that this initiative, fortunately, did not stop in terms of style and look but also invited us to reflect on the negative changes that our planet has experienced in this last decade, spurring (we hope) not only to have fun but to a more responsible attitude.

https://www.instagram.com/p/Bsu-in3gKsB/

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